Gamified Investing & Higher Engagement.
Prototype Link
Wager is a next-generation investment platform that gamifies investing by allowing users to place small, time-bound “bets” on stocks and funds. Our goal was to make investing engaging, simple, and accessible for both new and seasoned investors.
Many people want to invest but find traditional investing intimidating, complex, or too risky for small amounts. We noticed:
Lack of engagement for small retail investors, Intimidating financial jargon, Poor visibility into potential short-term returns, No easy way to experiment with small amounts.
Wager was designed to tackle these problems by combining the thrill of micro-investing with the simplicity of placing a bet
CORE BENEFIT
Users can wager small amounts ($1, $5, $10) on the short-term
performance of stocks or funds.
They can choose a time period (10 to 180 days)
VISUAL DESIGN
We had full freedom to create the visual identity.
EDUCATION & ONBOARDING
HOME PAGE WITH NO BETS
HOME PAGE WITH ACTIVE BETS
STOCK EXPLORATION
Product Discovery LEARNINGS
• Users feel more confident investing small amounts when risks and potential returns are clearly shown upfront.
• Gamification elements (like countdowns and progress bars) make investing feel approachable and engaging.
• Simple, jargon-free explanations help first-time investors trust the platform and take action.
APPLIcation journey LEARNINGS
• A short, frictionless bet placement flow significantly reduces drop-offs and boosts conversions
• Transparent profit/loss estimates at every step build user confidence to complete a bet
• Clear status tracking and easy access to support increase repeat usage and retention
